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How AI Decision-Making is Improving Enterprise Outcomes

A Prominent Online Payment Solutions Provider Achieved $5M+ in New Revenue

The Beinex Model Enabled for the Client

A Self-service Analytics Ecosystem

Implemented a visually-aided self-service analytics ecosystem.

25% increase in data analysis speed.
20% more insights generated due to improved visualisation capabilities.

Delivering Beinex Excellence to Our Clients

The client, a prominent online payment solutions provider in the MENA region, aimed to achieve data monetisation by leveraging AI & ML solutions to generate new revenue streams and improve overall business performance and profitability.

Improved data monetisation capabilities leading to a substantial increase in revenue: approximately 5M+ USD in additional annual income.

Analysed and visualised customer and merchant transaction data using Tableau.

Identified key metrics and KPIs relevant to merchant profitability.

Results in Terms of Number

Transforming Challenges into Success Stories

Before Beinex

After Beinex

High churn rate, losing merchants frequently.

Merchant Retention

Improved merchant retention.

Legacy system with limited flexibility and scope for variable analysis.

Analytics System

Enhanced visual, dynamic, and interactive capabilities.

Slow and dependent on manual processes, significant delays (1–2 hours to obtain data).

Data Analysis

Enabled faster analysis and reduced dependencies.

Limited ability to monetise data.

Data Monetisation

Enhanced data monetisation, generating ~5M+ USD in new revenue streams.

High acquisition costs.

Customer Acquisition Costs

35% reduction in customer acquisition costs for merchants.

Low merchant stickiness.

Merchant Stickiness

30% improvement in merchant stickiness.

Limited analysis, new dimensions could not be added.

Insights and KPIs

Comprehensive insights into revenue, costs, and overall profitability, with 200+ tracked attributes.

Inefficient transaction monitoring, limited insights into patterns and anomalies.

Transaction Monitoring

Detailed tracking of sales, transaction declines, geospatial dimensions, and customer spending behaviour.

Huge data volume (3–4M+ transactions/day) with slow processing.

Data Volume Handling

Efficient handling and analysis of 80M+ transactions monthly.

Get Started with Beinex Banking Solutions

AI & ML Solutions
End-to-end Automation
Fraud Detection
Regulatory Excellence

Results in Terms of Numbers

Resolving Complex Issues with Precision

Struggled with merchant retention

Improved merchant retention to a significant margin.

Inefficient legacy system lacking visual and interactive capabilities resulting in limited data-driven analysis

Implemented visually aided self-service analytics ecosystem, an industry game-changer enabling timely insights- generation.

Limited ability to monetise data

Enhanced data monetisation capabilities aiding significant uptick in revenues.

High costs due to inefficient customer acquisition strategies

Faster turnaround for generating actionable insights resulted in better customer services and offerings.

Difficulty in managing and analysing large data volumes

Instituted a system for efficient handling and analysis of 2-3 billion records a year.

Powering Success

The Crucial Role
of Technology

User-friendly Dashboards from Tableau

Installed and configured Tableau Server/ Desktop and established connections to relevant data sources. Data integration and validation were done by importing and validating sample datasets in Tableau. Visualisation creation focused on designing visualisations for key profitability metrics and developed comprehensive dashboards for sales, management, and merchants, incorporating predictive analytics. Profitability analysis was conducted to examine key profitability indicators and enable detailed exploration into merchant segments. Finally, user interaction and exploration were assessed to ensure the dashboards were interactive and user-friendly.

Client Spotlight

What Our Clients Say

"Addressing challenges head-on, Beinex stepped in as our strategic partner, automating our internal auditing processes and bringing a paradigm shift in operations marked by improved regulatory compliance.

Beinex has elevated our operational standards and cemented our customer trust, ensuring a brighter future of excellence."