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Bust the myth: CRM is only for big businesses!

Without a trail of loyal clients, we cannot grow businesses. They are the heart and soul of all companies, small or big. Without their valuable feedback and loyalty, businesses are not going to thrive. Big companies implement a CRM without any second thought given the intensity of the purpose as it can improve customer relationship. They may be willing to go for a premium option in this regard. It increases their revenue, facilitate easy updating of customer details and enhances efficiency. That having said, why do small businesses shy away from CRM? This webinar on Salesforce is the answer to that difficult question.

It is best for start-ups to have a CRM as it relieves stress by compiling, organising and synchronising data. One can fine-tune their marketing, sales and financial strategies and automate many major tasks by providing accurate reports. CRM is a lifesaver as it tracks trends and helps to change the plans accordingly and increases productivity. Through the Salesforce platform, it is possible to connect to one’s customers and build a meaningful bond with them.

A survey conducted by Salesforce found an increase in sales by 29%, and productivity by 34% for the businesses that switched to CRM. This webinar digs deep into finding solutions to leverage the growth of your customer interactions.

In this webinar, we will cover this and more:

  • Connecting your tools & systems on to one platform with a complete view of your business and a single view of your customer.
  • How to find more customers, win more deals and keep customers happy
  • Introduction to App Exchange: Extend Salesforce with thousands of solutions installed in just a few clicks.

Agenda

Agenda as it unfurls in GST terms:

11.00 AM GST

Introduction

11.10 AM GST

Current state of SMEs

11.15 AM GST

Brief overview of Salesforce

11.20 AM GST

Use Case: How a leading SME used Salesforce to its advantage

11.45 - 11.55 AM GST

Q&A plus conclusion

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