The Top 11 Cloud Computing Trends to Look Out for in 2023

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What could be the Cloud computing trends to look forward to in 2023? Let’s have a look

Utilising Edge Computing
AI and ML Services
Disaster Recovery
Multi and Hybrid Cloud Solution
Cloud Security and Resilience
Cloud Gaming
Kubernetes and Docker
Serverless Computing
Blockchain
Metaverse
IoT

Let’s deep-dive:

1. Utilising Edge Computing

In the world of cloud computing, edge computing is one of the most popular trends. Here, data is evaluated geographically nearer to its source and stored and processed at the network's edge. As modern internet technologies emerged, the internet speed has helped in reducing latency, technologies such as 5G is used more frequently, and processing can be done swiftly. Greater privacy, quicker data transmission, security, and improved efficiency are just a few of the primary advantages of edge computing. Edge computing is expected to be at the core of every cloud strategy in 2023, making it the most important development in this area.

2. AI and ML Services

Two technologies that are closely related to cloud computing are artificial intelligence and machine learning. Due to the volume of data processed for the machine to learn patterns, this area demands faster processing and abundant storage requirements for training algorithms and data collection respectively. Due to the availability of virtually infinite computational capability, on-cloud AI and ML services are more cost-effective on the cloud. Cloud computing is used for handling enormous amounts of data to raise productivity at tech firms. Increased self-learning and automation capabilities, improved data security, and more individualised cloud experiences are the main trends that are most likely to arise in this fiel

3. Disaster Recovery

The ability to have a DR site in a geographically remote area helps to quickly restore vital services in the event of a natural or man-made disaster. It describes the process of employing cloud-based resources to recover from a disaster in the event such as power outages, data loss, or device failure/problems.

4. Multi and Hybrid Cloud Solution

Many businesses have embraced a multi-cloud and hybrid IT approach that mixes legacy platforms, on-premises, dedicated private clouds, and several public clouds. They provide a mix of public and private clouds tailored to the requirements of particular firms where several business drivers matter for instance like those of insurance, banks, etc. Multi-cloud and hybrid cloud solutions will thus be among the most popular cloud computing trends in 2023 and the years to come.

5. Cloud Security and Resilience

When companies shift to the cloud, there are still several security vulnerabilities. Investment in cyber security and building resilience against everything from data theft to the consequences of a pandemic to global trade will become more crucial and major variables in the coming years. The use of managed "security-as-a-service" providers, AI, and predictive technologies will increase in 2023 as a result of this trend to identify risks before they result in problems. Studies say that leading vendors of cloud computing invest over a billion dollars every year to protect their customers’ data.

6. Cloud Gaming

Cloud gaming platforms operate similarly to remote desktops and video-on-demand services; games are stored and executed remotely on a provider's dedicated hardware and streamed as video to a player's device via client software. It can be advantageous as it eliminates the need to purchase expensive computer hardware or install games directly onto a local game system. Cloud gaming can be made available on a wide range of computing devices, including mobile devices such as smartphones and tablets, digital media players, or proprietary thin client-like devices. Microsoft, Sony, Nvidia, and Amazon all offer video game services. But video game streaming requires more data and is only doable with fast internet. With the launch of 5G in 2023, the cloud gaming sector will grow significantly.

7. Kubernetes and Docker

The main trend is the growing use of container orchestration tools like Kubernetes and Docker. Large-scale deployments that are extremely scalable and effective are made possible by this technology. These are expandable, open-source platforms that manage services and workloads from a central location while running applications from a single source. Both platforms offer high scalability and efficiency. Over the following several years, Kubernetes and Docker will continue to play a significant role in cloud computing trends as they are developing quickly.

8. Serverless Computing

Because of the advent of the sharing economy, serverless computing entered the computing sector. Instead of being deployed on physical servers in this case, compute resources are offered as a service. This indicates that instead of needing to maintain its servers, the company only pays for the resources it uses. Additionally, serverless cloud solutions are growing in popularity because of how simple they are to use and how rapidly one can design, deploy, and expand a cloud solution. Overall, this technology is a trend that is just starting and is becoming more and more popular.

9. Blockchain

Blockchain, which users continue to follow more and more, is a connected list of blocks containing records. Blocks of data are stored using cryptography. It has outstanding decentralisation, security, and transparency. In conjunction with the cloud, it is currently utilised more frequently. It can securely and affordably process enormous volumes of data and regulate documents. For many industrial applications, the new technology is beginning to hold out a great deal of promise.

10. Metaverse

The days are not long for the Metaverse and cloud computing to become inextricably linked to each other. The metaverse will compel businesses to migrate to cloud infrastructures to host their virtual worlds. Massive amounts of workloads will be migrated, paving the path for even more innovations to model their virtual worlds. Considering the difficulties of building a metaverse without highly available and scalable premises and hosting grounds, the adoption of cloud computing will be inevitable. As more layers of complexity will be added to the metaverse as it matures, the need for a strong foundation to support the whole thing and to deliver a flawless user experience with no backend issues will arise. Consequently, cloud providers engaged in the metaverse will create metaverse-compatible solutions to assist businesses in quickly establishing their virtual space.

11. IoT

In the realm of cloud computing, IoT is a well-known trend. Connectivity between computers, servers, and networks is maintained by this technology. It performs the role of a middleman, guarantees effective communication, and helps gather data from distant devices. Due to the enormous data produced by IoT devices, it requires many terabytes of storage. Since the cloud, the storage of data has become cheaper. In recent years storing and processing machine-generated data has become relatively easier. In the coming years, businesses would be able to efficiently analyse data from IoT devices and make informed decisions.

Summing Up

Even though cloud computing has been present for more than a decade, its popularity has skyrocketed in recent years. Given this growth trajectory, cloud computing is on track to become the most discussed technology in 2023. Recent studies show that by 2028, the cloud computing market is anticipated to be worth more than $1 trillion. Being the game changer, its impact will grow along with the adoption in the coming years too.

Beinex Offerings

Beinex is all about transforming the way organizations work with data to bring out the best in Business, Technology and People. Our association with Snowflake, a leading cloud-first data warehouse service, is a partnership that we leverage to support the data analytics solutions that we offer our clients.

Cloud computing has emerged as an inevitable tool for the business realm as a practical method for storing and sharing data. It is prevalent in fields including corporate operations, system infrastructure, and application and infrastructure software. To provide accelerated innovation, adaptable resources, and scale economies, cloud computing makes computer system resources and services, including servers, storage, databases, networking, software, analytics, and intelligence, available on-demand and delivered over the internet. Every business that wants to cut costs, maintain business continuity, and increase future scalability has ardently adopted it.

Infusing a Dash of Freshness in Tableau: Relaunching Tableau Online as Tableau Cloud!

Tableau Cloud is a web-based data visualization tool. It is a part of the futuristic notion that enabled the evolution of a completely hosted, cloud-based solution, enabling wiser decisions through quick, flexible, and simple analytics. Tableau Cloud helps more people and teams obtain insights and become more innovative and competent decision-makers by distributing reliable data across enterprises, eventually leading to better, data-driven outcomes.

Tableau Cloud takes pride in the fact that the system is built to fit any enterprise architecture, with industry-leading security features, the highest certification requirements such as SOCII and ISO, and best-in-class governance capabilities to guarantee your data is always in the right hands.

The expected features are all here, with solid and intelligent additions such as Advanced Management, Data Stories, new embedded functionality, etc. These vital advancements add to the advantages of moving Tableau to the cloud, such as time savings, flexibility, and decreased costs. Still, they also give insights that evolve scale without having to install or maintain any software or hardware.

The most wanted features are here:

Advanced Management - Advanced Management contains several operational insight elements to gain information into visualisation load times, user interactions, number of views, and more. Admin Insights delivers easy-to-understand visualisations derived from the environment's usage statistics, and the Activities Log gives granular event data to create a record of activity. The newly added feature helps to handle critical analytics with ease. Features like flexible control, better security and manageability, and limitless scalability are designed to help the business thrive.

Data Stories – Data stories help to get clear, automated explanations for dashboards in no time. Make dashboard analytics simple with clear, automatic explanations. Big data is divided into critical aspects, and insights are provided in simple terminology

Embedded Analytics – Embedded Analytics integrates analytics seamlessly into the products and applications, surfacing insights to the users wherever they are, including public domains. It's straightforward to configure, integrate, and deploy Embedded Analytics right into your applications, products, and online portals. Tableau Cloud will allow administrators to share their workbooks and visualisations with the public, enabling users to view their information without logging in.

Tableau Cloud is an easy-to-use self-service platform, and all you must do is prepare your data, author, analyze, collaborate, publish, and share on Tableau Cloud

Source: https://www.tableau.com/products/cloud-bi

Tableau Cloud is user-friendly, and its activation can be done with a finger snap. The first step is to configure the authentication mechanism and securely publish interactive dashboards and data because it is managed and hosted by Tableau.

The material will then be accessible from any browser or mobile device, allowing the team to collaborate and share analytics with everyone, anywhere. Simple, right!

Feel free to request a free trial using this link.

Top 6 Benefits of Social Media Listening plus Top 6 Tools to Aid You

What is Social Media Listening?

Social media listening is the practice of constantly scanning social media channels for comments and feedback regarding your brand, product, and services and using that data to take appropriate action. Searching for specific terms and subjects related to a business or sector and competitor remarks is a common aspect of social listening.

Two processes were engaged in social media listening: monitoring and action. Both processes analyse online interactions and conversations and act on the results. Social media listening becomes effective only when a concrete action follows information collection.

Including social media listening in your overall social media strategy has many advantages. Major benefits are:

1. Increased Customer Engagement

One of the main advantages of social media listening is the ability to monitor social media users’ conversations about your business or brand, whether they specifically mention you in the chat. This allows you to directly answer queries or comments or write posts dealing with recurring issues or questions. When businesses try to communicate with their customers, it fosters trust, boosts engagement, and strengthens brand loyalty.

Follow-up action is a vital component of social media listening. One fantastic start approach is leveraging the information you gather to develop a social media plan that responds to frequent comments or directly engages your audience.

2. Opportunities to Observe and Monitor Trends

You can gain a broad understanding of people’s opinions about your company and its sector through social media listening, enabling you to identify emerging trends or hot topics. This is very helpful for social media purposes and your research and design department and public relations team to explore potential partnerships or new avenues for your brand, depending on your product or service.

3. Conflict Resolution

For business, crises might happen at any time. In that case, customer reactions will be crucial to resolving the issue effectively. Social media listening can assist you in keeping track of client mood and guiding your decision-making if your business experiences a customer fallout or crisis. Assessing the actual responses of your customers can help you to move forward. Proper social media listening and subsequent action based on that can directly impact the development of your business.

4. Monitoring the Competition

You can follow the discussions involving your competitor by using keywords. This can assist you in locating any weaknesses in their business strategies or products that you can later exploit. Similarly, you can use this information to strengthen your brand in areas where you believe they are stronger than you.

5. Leveraging Influencers to Promote Marketing

With social listening, you can locate influencers who are already talking about your company and influencing your customers. Similarly, if influencers disparage your company, you can connect with them and see if there are any chances to change their opinions. You can also monitor their concerns and work to improve on suggestions. It's crucial to take these creators' comments seriously because they have sizable fan bases that can impact the thoughts of millions of consumers.

6. Tracking Events

Social listening will be beneficial to better understand how participants feel before, during, and after an event. Utilise social listening to learn about your participants' experiences and identify areas where the event may be improved or continued. This is particularly useful because it enables you to deal with potential roadblocks as they arise or keep doing what's working.

List of Social Media Listening Tools

You can use various social listening tools to communicate information, raise brand awareness, provide service and support, and more. Let’s discuss a few such tools:

1. Hootsuite

Hootsuite allows you to create social media streams that keep an eye on conversations, hashtags, mentions, and keywords. Instead of signing in and out of numerous social platforms, you may monitor conversations and comments directly from your social media dashboard. By keeping an eye on the competition, networking with influencers on social media, and identifying prospective brand champions, Hootsuite lets you stay on top of developments in your sector.

2. Adview

Adview is used exclusively for social listening on Facebook and Instagram ads. It can monitor up to three Facebook Ad Accounts across unlimited pages. Using Adview, you can respond to comments on all of your Facebook and Instagram advertising from one location. Furthermore, you receive data on the ads receiving the most comments so that you may adjust your campaigns accordingly.

3. Talkwalker

Talkwalker provides powerful social listening software features that monitor blogs, forums, videos, news websites, reviews, and social networks in one dashboard. Advanced filters enable you to segregate your data so that you may concentrate on the messages and audience that are most important to you. You may also set up alerts to inform you of any mentions or keyword usage increases. With Talkwalker, it's simple to keep an eye on conversations involving your brand and analyse their mood, engagement, reach, and comments.

4. Synthesio

Synthesio monitors talks on incredibly niche subjects in carefully selected communities. You may segment your social listening data using various criteria, including language, geography, demographics, sentiment, gender, and more. A valid social reputation score is also included in the reports to see how you compare to your rivals.

5. Mentionlytics

Mentionlytics tracks mentions, keywords, and sentiment across several languages on blogs, news websites, and social media platforms. Additionally, it makes it easy to locate influencers across social media platforms and other internet sources. You can quickly monitor terms in several languages, keep track of your top influencers, and even identify the sentiment behind each mention.

6. Brand 24

Brand 24 uses automated sentimental analysis to separate positive, negative, and neutral mentions by monitoring online reviews, mentions on social media, blogs, message boards, news websites etc. It helps to find out about your online mentions, boost client happiness, and increase lead generation for your company.

Final Words

It is high time for companies to get out of their bubbles and accept the masses' opinions, remarks, compliments, complaints, and inquiries on social media. In all sense, social media listening has excellent benefits and tools that can guide you in building your market presence by paying heed to social media.

Beinex Digital Offerings

Our bespoke digital solutions with a comprehensive suite of independent products are focused on addressing specific business gaps, use cases, and needs. No matter where your digital maturity currently stands, we can provide you with a Quantum Leap by deploying the unique business-consulting-technology model. Reach out to us: https://beinex.com/beinex-digital/

Geo Spatial Analysis Using Map Layers, Buffer Calculations, and Parameter Actions

For instance, the dashboard given below mirrors a project undertaken for a client seeking insights into the pandemic's impact on their business across specific areas. They wanted to determine the number of stores stocking their product within a defined radius, highlighting the local business impact amid the pandemic.
To craft the map showcased in this dashboard, we leverage Tableau's map layers feature introduced in version 2020.4. For further insights into this functionality, additional details can be found here.
Prior to initiating the map creation process, frequently refer to the Profit Margin field. Here's the calculation for this field: it computes the percentage of Sales that translates into Profit. This calculation enables us to gauge the profitability derived from our sales figures.
For the States map layer, the State field is utilized and placed on the 'Detail' shelf. Each state is color-coded based on its Profit Margin.
Moving to the Cities layer, the City field is added onto the top left area labeled "Add a Marks Layer." To ensure the visibility of every city, the State level of detail is included as well. This accounts for cities existing in multiple states, displaying every city/state combination. Cities are color-coded using the Profit Margin field, with additional color based on the absolute value of the Profit Margin. This helps visualize the range and direction of profitability for each city.

Buffer Calculation

The Buffer calculation generates a radius, known as a "buffer," around a specific map point, defined within the syntax parameters. Here's the syntax breakdown for the Buffer: The initial part determines the center location, followed by the distance around the point, and finally, the chosen unit of measurement.
The Buffer calculation generates a radius, known as a "buffer," To establish the desired centroid point, we employ the Makepoint function. This function simply utilizes latitude and longitude coordinates to generate a point on the map. Below is the calculation illustrating its usage.
Geo Spatial Analysis
To achieve the interactivity you desire, you'll begin by creating three parameters: [Location Lat], [Location Long], and [Radius]. These parameters offer flexibility, allowing you to adjust them within the dashboard interface.
As you click on different cities, the [Location Lat] and [Location Long] fields dynamically change, altering the central point. Meanwhile, the [Radius] field, functioning as an input parameter, enables you to modify the radius distance according to your preferences. This setup grants you personalized control over these parameters directly within the dashboard.

This setup grants you personalized control over these parameters directly within the dashboard.

With the creation of the final map layer field, you can now drag this field to the top left of the map and add it to the existing layers. Once done, you'll have all the map layers integrated into the map, allowing you to recreate the dashboard as depicted below. This comprehensive setup will mirror the dashboard layout and functionality.

Parameter Actions

Parameter Actions are essential at this stage to ensure dynamic interaction within the map layers. By implementing parameter actions, we enable the Location Lat and Location Long fields to adjust dynamically when clicking on a city. This action directly affects the MAKEPOINT() field within the Buffer calculation, effectively altering the radius location. Below, you can observe the setup of the parameter action and how it facilitates this dynamic transformation.
Finally, we aim for these parameters to influence the available metrics showcased at the top of the dashboard. These metrics offer insights into the concentration of profit and profit margin within the selected radius. Below, you'll find the supporting calculations and the formulae for the metrics displayed on the dashboard. These metrics serve as indicators of profitability and profit margin concentration within the chosen radius.

These metrics serve as indicators of profitability and profit margin concentration within the chosen radius.

Wrapping up, creating interactive data visualizations opens doors to explore and comprehend information, fostering informed decision-making and exploration of new analytical paths.

Top Picks: Tableau 2020.4

As a frequent user of Tableau Desktop and Server, check out my top picks from the list. • Improved dynamic parameter • Multiple marks layer support for maps • Block comments in calculations • Web authoring enhancements • Offline map support for Tableau Server • Tableau Server Management (TSM) improvements • Multiple key activation on Tableau Server prior to TSM initialization • Analytics Extension for Tableau Online • Merge duplicate external assets • Tableau Prep Builder in the browser Tableau Desktop Improved Dynamic Parameter The dynamic parameter was one of the features which I used extensively starting from 2020.1. The feature allows us to populate parameter values based on a specified field whenever the workbook is opened. We will be able to select only the field with matching data types. The feature update announced in Tableau 2020.4 gives me more privilege to customize the Dynamic Parameter. I can now set a parameter’s range to a field’s min and max value upon opening the workbook, or when the field’s data source is refreshed.

So, whenever I open the workbook or the extract is refreshed, Tableau displays the unique values within the range specified, giving more control over the parameter values displayed. Multiple Marks Layer Support for Maps This is an exceptional feature to bring multiple spatial layers and context together to better understand and analyze geospatial data and map views. I will be able to include multiple marks layers from a data source to map visualizations and enhance the geospatial analysis. I can present more context in a single map view and perform further analysis with this feature.

Block Comments in Calculations Block comments is a simple yet one of the most useful features for me, which Tableau has announced in 2020.4. I often used to add comments in complex calculations for easy understanding in future references. Earlier, only single-line comments were possible, limiting the description I could add. But from now on, I can add comments of any length to calculation windows with block comments by simply starting the comment with /* and ending with */. What makes it unique is that the new multi-line block comment feature is consistent with other popular programming languages. This feature is an example of Tableau’s on-going effort to provide its customers with an intuitive user experience.

Tableau Server Web Authoring Enhancements Starting from Tableau 2020.4, it is possible to author dashboards from the browser just like how we design it in Tableau Desktop. With this web authoring enhancements, I can include Highlight actions, Format Mark Labels, apply filters to worksheets, create fixed sets, and even create extract in my workbooks from the browser itself. I no longer have to make changes from Tableau Desktop and publish it to the server. I can directly do it from the browser itself.

Offline Map Support for Tableau Server Rendering dashboards with maps is now faster compared to previous versions. Now, I can create maps using the offline map style in web authoring, ensuring the performance of map views in Tableau Server. Offline map support is a great deal for organizations with strict internet access restrictions, assuring that map view access to all its users. Tableau Server Management (TSM) Improvements Tableau Server Administration activities like installation, upgrade and backup are now easy like never before. I can retry installation or upgrade from the last checkpoint in case of an unexpected issue or error during installation or upgrade, saving my efforts to obliterate tableau server. Backups can be performed twice as fast as previous versions, and I can monitor the progress with the new progress bar giving visibility into what step the backup is on and how much time is remaining. Backups can also be scheduled using TSM command starting from 2020.4 and that is awesome. I no longer need to prepare batch script and depend on the windows task scheduler to schedule the backups on regular intervals; instead, I can schedule it with just a single command. Multiple Key Activation on Tableau Server Prior to TSM Initialization During Tableau Server installation, it is now possible to activate multiple license keys prior to TSM initialization. I will be able to save a lot of time by eliminating the need to restart after the installation is completed to activate multiple licenses and experience a smoother installation. Analytics Extension for Tableau Online The power of the Analytics extension is now unlocked in Tableau Online too. The feature was already available in Tableau Server, and it helped us dynamically perform advanced analysis with models and functions in R, Python and other platforms. Analytics extension in Tableau Online significantly enhances the scope of using Advanced Analytics by the common users. Merge Duplicate External Assets Earlier, the Database or Table with similar names used to appear as multiple assets within Tableau Catalog. But, the new feature helps me to merge those multiple assets into a single one. I can manage assets easily and keep an organized view of External assets by merging the common ones.

Tableau Prep Tableau Prep Builder in the Browser Prepare the data for visualizations from anywhere using a browser! Starting from 2020.4, Tableau is bringing the data prep process into one integrated platform on the web. Now I can easily prepare and manage prep flows from anywhere using a browser.

Conclusion Tableau is progressively evolving as a single platform for data preparations, visualization, and collaboration with every update and version release. Author : Firdous Maqbool Images Courtesy : Tableau

The Launch of AWS Middle East (UAE) Region: Marking a Holistic Shift

For Beinex, being a custodian of data engineering and data analytics technologies, presence of AWS in UAE offers a plethora of opportunities for customers in terms of:

(a) Drawing customer centricity and confidence in data related services increasing productivity

(b) Building highly scalable and efficient data lakes/data warehouses/data marts to create ‘center of excellences in data’

(c) One-stop unified data access, security and governance using AWS data stack, thereby removing multiple overheads and solutions

(d) Building and deploying ML models and integrating with analytics services creating business far-sightedness

(e) Reducing time to market taken by "product based" data analytics solution to blazing fast AWS services boosting innovation

The new AWS Middle East (UAE) Region consists of three Availability Zones (AZs) and becomes AWS’s second region in the Middle East with the existing AWS Region in Bahrain, launched in 2019. The new AWS Region gives organizations even greater choice for running their applications and serving end users from data centers located in the UAE, using advanced AWS technologies to drive innovation.

AWS Regions are composed of Availability Zones that place infrastructure in separate and distinct geographic locations. Availability Zones are located far enough from each other to support customers’ business continuity but near enough to provide low latency for high availability applications that use multiple Availability Zones.

Each Availability Zone has independent power, cooling, and physical security and is connected through redundant, ultra-low latency networks. AWS customers focused on high availability can design their applications to run in multiple Availability Zones to achieve even greater fault tolerance. The launch of the AWS Middle East (UAE) Region will enable local customers with data residency requirements to store data securely in the UAE, while providing customers with even lower latency across the country.

Beinex has prescriptive and predictive data analytics product suites comprising of a mix of services (Redshift, S3, Glue, Athena, Kinesis, EMR etc.) customized along with BI viz platform apps like Tableau & Alteryx, all on the AWS platform. Beinex is also competent in data innovation using AI/ ML stack with Amazon Sagemaker.

The firm is a preferred partner of Aurex, a SaaS based GRC solution. The company has capabilities in data engineering technologies like data ingestion, data lakes, ETL & data transformation, data visualization and AI/ ML models leading to insights generation platforms.

The launch of AWS Middle East (UAE) Region will catalytically encourage the Public Sector to shift to Cloud in a big way. It will drastically alter the way business is conducted in that realm, providing an added boost to the entire region. Besides, the AWS range of services characterized by AI-ML capabilities will facilitate ease of living and convenience in all walks of life across the society.